Electronic Arts, Inc. develops, markets, publishes, and distributes video game software and content in North America, Europe, and Asia. The company’s software games and content are playable by consumers on video game consoles; personal computers; handheld game players; and cellular handsets. It offers games in a range of categories, including action-adventure, casual, sports, family, fantasy, racing, music, role-playing, simulation, extreme sports, and strategy under the EA brand. The company also provides online game-related services, including matchmaking and subscription services for game platforms. Electronic Arts also sells advertisements in its games and on its Web pages. In addition, it co-develops, co-publishes, and distributes video games that are developed and published by other companies. Further, Electronic Arts operates ‘The Sims 2 Store’ at its Web site, Thesims2store.com, for online shoppers in the United States and Canada. This online shopping site enables the players of The Sims 2 to choose from a range of items for their Sims, including fashions, furnishings, decor, entertainment, and home office items. The Sims 2 Store includes items from various Expansion Packs, including The Sims 2 University; The Sims 2 Nightlife; The Sims 2 Open for Business; The Sims 2 Pets; The Sims 2 Seasons; and The Sims 2 Bon Voyage. The store also offers Stuff Packs, including The Sims 2 Family Fun; The Sims 2 Glamour Life; The Sims 2 Celebration; and The Sims 2 Teen Style. The company was founded in 1982 and is headquartered in Redwood City, California.